We made a questionnaire to gain a deeper insight into our target audience. From it we have found useful information about what our audience likes and dislikes about music videos, how many people enjoy the genre we're doing and how we can make our video so it'll suit their preferences.
We have identified who our audience are and, with the help of our questionnaire, we know how to make our product to fit this target audience. Also, we've discovered that there is an audience for our product, as we've found out that our genre does well among mainstream and niche audiences.
From all this, we have learnt that if we were to make this product in real life, it would do well among our target audience- teenagers, both genders- and it would also do well in the charts meaning it would be exposed to a much larger audience.
Therefore, when making our video, we have to remember what our audience outlined as things they enjoy; for example, a fun narrative with performance, and leave out things they don't like as much; i.e. 'cheesy' editing.
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